|
Jennifer approached Feel Design to asking us create a logo and website for a new hat company she was setting up in Harrogate.
The logo was developed to give a sense of sophistication. This identity was then used in stationery, postcards and a unique "calling card" of a folding business card with small photos held inside with ribbon.
The logo was also used on stickers, ribbons and packaging for the hats. It was important that the image of the product reflected the quality and individuality of the products and their target audience.
The website allows users to browse for hats to buy or hire, with a CMS allowing Adorn to add new products as they become available. We worked with RWPUK [www.rwpuk.com] of Harrogate to get the images of the products. The site is now undergoing a transition to extend it - adding new features.
"We were thrilled with the branding and logo that Feel Design created for us, it really set the scene for our business, it was elegant, simple and well thought through, which reflects the types of products we sell. We are often complimented on our business cards come mini portfolio and they have, I am sure, bought us lots of customers.
The website offers us the perfect shop window it reflects our brand, provides us with an upmarket and clear showcase in which to display our hats and accessories to their full potential. We love that we can update the site in every way and are able to keep in touch with our customers."
Jennifer Robert Adorn Hats
www.adornhats.co.uk
|
